On 14th February The Vamps wished their fans a Happy Valentine’s day and launched a competition on Tinder giving fans the opportunity to win tickets to an intimate gig at Abbey Road Studios. The competition was live for one day on the dating app that gets up to 1.6 billion swipes a day!
The event took place on 16th February at Abbey Road Studios in Studio 3.
Highlights included The Vamps’ acoustic cover of Disclosure’s ‘Latch’ and audience appearances from Lucy & Lydia Connell, Luke Franks and Mimi Bouchard.
Higlights footage from the event went live across The Vamps’ and Tinder’s socials. The YouTube video received over 260, 000 views within a week and is Tinder’s top performing video pieces. Across The Vamps individual socials content received over 350,000 organic likes.